SEO: Why attention-grabbing headlines are crucial in online web content!

attention grabbing

Full stop. The end. You’ve just finished writing up a feature you’ve spent hours slaving over, and you can’t wait for it to take the Internet by storm. You’re just about to upload it when you remember you’d left the tricky task of titling your masterpiece until the end. It’s tempting to quickly cobble something together, upload the content and wait for the praise to flood in – after all, when the content is so magnificent, who cares about the title?
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John Morris runs the London Marathon for Asthma UK

London Marathon

Chief Operating Officer for the UK2 Group John Morris is running the London Marathon on the 21st April to raise money for Asthma UK. Having suffered with asthma as a child, John is excited at the opportunity to help others with the condition:

“Although it has got much better as I have grown older, I still carry my inhalers with me every day. Since taking up running a few years ago I have dreamt of being able to complete a marathon. So this year I am going to give it my best shot and and am delighted to be running in support of Asthma UK.”

If you would like to donate to this great cause you can do so here.

Posted on by Tim
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SSL Certificates: What are they and why do Startups need them?

SSL certificate

Reputation. Security. Trust. These three words are now upon the lips of every CIO and IT manager as they ponder which platform to use to drive innovation inside a startup that faces incredible amounts of online competition both inside the UK, and abroad.
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Five Technical Benefits of Windows Server 2012 for SMEs

Microsoft Windows Server 2012

Microsoft has taken a significant step forward with the release of Windows Server 2012. Windows Server 2012 is a bifurcated licensed software available in Standard and Datacenter editions. Currently web hosting companies in the UK are testing and reviewing the OS, and will likely offer it to businesses and startups sometime in 2013/14, as part of updated hardware configurations that at the moment default to Windows 2008.
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Fake emails claiming to be faxes from UK2

We have been notified that there are spam emails going out claiming to be a ‘fax’ from UK2. The emails contain a zip file with an .exe file inside, which contains malware.

If you receive one of these emails please delete it immediately and under no circumstances download the zip file. If you are ever unsure about any correspondence from UK2 you should verify it by contacting the billing team on 0845 276 8020.

Posted on by Tim
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Looking Beyond SOPA: Future threats to Internet Freedom.

internet freedom

We received a request from a local law enforcement agency to remove 14 search results for linking to sites that criticize the police and claim individuals were involved in obscuring crimes. We did not remove content in response to this request.” ~ Google UK Transparency Report.
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Shared Hosting and Search Engine Optimisation (SEO)

shared hosting seo

Website owners are being forced to adapt (or abandon) traditional SEO strategies as two trends collide with one another to redefine how small businesses generate leads online: Website Speed and Content Marketing.
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Save £120 on Business Cloud Hosting

Save £120 on Cloud Hosting for Business

We’re offering businesses the chance to save up to £120 on business cloud hosting with this limited offer – expires 30th April! Get all the benefits of the cloud but at business hosting prices. Continue reading

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SEO: Diving Into Google’s New Data highlighter

Google data highlighter

Google recently launched a new Webmaster tool – Data Highlighter – aimed to encourage website owners to add more structured data to their websites. This is geared to improve search engine results and spruce up their knowledge graph boxes with rich snippets like listings, events, reviews and other relevant information. Previously, adding this kind of metadata or RDF markup to a website required knowledge and expertise in coding. However, the new Data Highlighter tool offers an easy way to add metadata to your site without employing any code.  Continue reading

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Data Visualisation: Google’s Globe Shows Off Some Awesome WebGL features

Google WebGL Globe

Google’s Web Graphics Library, (WebGL) started as a Canvas 3D experiment created by Vladimir Vukićević at Mozilla. It is a JavaScript API used for rendering both two dimensional and three dimensional maps within a compatible browser with no need to use plug-ins. WebGL programs offer a basic control code written in JavaScript and shader code, which is then executed on the computer’s Graphics Processing Unit (GPU) Currently WebGL is maintained by the non-profit Khronos Group.
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