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Raise a glass to .wine

Humans have been drinking wine almost as long as they’ve been drinking water. Some historians believe that people were sipping the stuff back in Neolithic Georgia (although it wasn’t known as Georgia back then).

Early references to the tipple can also be found in ancient texts by Homer from the 8th Century BC, and archeologists agree that six huge stone urns found in Tutankhamun's tomb were meant for carrying vino.

Despite having it roots in ancient times, wine shows no signs of going out of fashion. According to research, the average person in the UK drinks 10.6 litres of plonk every year. That’s the equivalent of 115 bottles.

The UK’s own wine industry is booming, too. The country is home to more than 700 vineyards with 2,000 hectares of land between them.

.wine recognises all of the above and creates a dedicated online space where it can all be celebrated.

Who is the wine domain for?

Vineyards: The eyes of the world are turned on British vineyards right now. Between them British wineries produce around 5 million bottles of red, white, rose and sparkling wine every year. Many of these wines are award winning. Brands of the UK’s sparkling wine have beaten bottles from Champagne in blind taste tests before. So what’s all this got to do with .wine? Well, a .wine web address is your opportunity to show your products off. Build an information site or take things one step further and add in an e Commerce element, a blog or a bookings system where visitors can book tours.

Wholesalers: If you have a bricks and mortar store create a .wine website to give your customers even more info about your products. Create a blog to share tasting notes and inspire clients to buy their next bottle. Get a matching e-mail address and you can also start sending newsletters to your customers.

Bloggers: Some of the greatest minds in history have had something to say about wine. Benjamin Franklin once said; ‘"Wine makes daily living easier, less hurried, with fewer tensions and more tolerance." and Hemingway wrote; ‘"A person with increasing knowledge and sensory education may derive infinite enjoyment from wine." Join the league of extraordinary wine writers by setting up your own .wine blog.