By Zoe
Hi guys,
It’s been like a few weeks since I did my Search Marketing blog post and I would have loved to be back earlier with my post on Social Media Marketing, but unfortunately I have been very busy with work. Anyway I’m back now so let’s get down with some Social stuff! 
If you haven’t read my previous posts, you might want to check them out. There’s one on Email Marketing, Affiliate Marketing and Search Marketing.
2. Social Media Marketing
Over the past few years, social media marketing has grown to become a familiar and a somewhat vaguely understood term in the marketing industry. With Facebook boasting over 300 million users, and presidential campaigns going onto Twitter, it is understandable that marketers want to get a share of the pie, and somehow monetize this ever growing media.
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By Zoe
Hey everyone,
It’s Monday again, the weather’s looking miserable and the weekend’s four days away 
but hey you’ve got my Search Marketing blog post to look forward to! What more can you ask for. 
If you’re just joining in for the first time, check out my previous posts on Email Marketing and Affiliate Marketing
Right let’s get down to some Search Marketing. 
3. Search Marketing
It’s quite amazing that Google launched just over 10 years ago now accounts for a whopping 87% of searches on the internet in the UK and 68% in the US. Internet users are increasingly using search engines like Google, Yahoo, and the newly launched Bing to search for information, products and even companies online. I’ll have to admit that I’m one of those people that enter company names in Google to find their website, I simply can’t be asked to remember the website URL’s of all the companies I use regularly.
As a company, and even more important as a small business, ranking up on search engines is very important (and I stress the ‘very’). Your potential customers are looking for the products or service you offer online using search engines, and if you are not on the first few pages (I never go past page 5) of their search engine results page (SERP), you might as well kiss goodbye to getting clicked on.
Search Marketing is simply ways or strategies you can use to increase your website’s visibility and ranking on SERP.
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By Andy
Hi,
Here for your delectation is my little contribution to the masses of internet information on how to make good (and sometimes crazy) money online. I’ve split this up into a series of guides (3 in total) outlining how I think it can happen, why there’s so much internet spam surrounding this, and more importantly how people really do it!
Quite topical at the moment too as the word on the street is that many financial services types are turning their hands to setting up online businesses (I even know of one personally).
Todays nugget is a bit of a no brainer really but I hope I’ve got some tidbits in here you might not have thought of or didn’t consider, so please sit back, relax and I’ll impart my pearls of wisdom for you…
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By Zoe
Hi guys,
As promised here’s my post on Affiliate Marketing. If you are yet to read my previous post on Email Marketing, you can check it out here.
4. Affiliate Marketing
Right, so what’s affiliate marketing? Affiliate marketing is simply getting other people or businesses to promote your products or services and rewarding them for each referral or sale. Rewards are usually in the form of commissions per referral or sale.
As a small business owner, affiliate marketing is one of the cost effective ways to market your business. Your affiliate does all the work required to get you potential customers, and you simply pay them an agreed commission for it. I’ll say that sounds a lot more attractive than spending hundreds or even thousands on advertising with no guarantee of any returns.
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By Zoe
As a small business owner marketing is one of those things you can do to increase sales, revenue and even customer retention. Online marketing in particular is fast gaining popularity amongst marketers and small businesses. This is probably because unlike traditional marketing strategies (i.e. Radio, Direct Mail, TV, Outdoor, Trade Shows), online marketing strategies are more cost effective, environmentally friendly, and are very easy once you get your head round it.
I’ve compiled a list of my top 5 online marketing strategies which I think are a must. Not only have they been proven to boost sales, but I’m quite sure you’ll enjoy implementing them as well.
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By Tanya
We are very pleased to announce that UK2 website hosting has been nominated in the Top 25 Most Popular Web Hosting awards held by Web Host Directory UK. The award, which is based on the number of votes a company receives and the amount of times their profile has been viewed each month, has been won by UK2 for three consecutive months now.
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By Andy
Hi all,
I read yesterday that Sony had completed a deal with Google to make Chrome the default browser in its PCs. This seems to me to be a big move since the historic domination of Internet Explorer could be largely put down to the fact that it is pre-installed and ‘just works’ (kind of anyway, yes I am biased).
This led me to check the browser statistics for uk2.net to see the percentage split with some interesting results. I had no idea that Firefox had gained so much market share with our users as the last time I looked there was only a small percentage using it and visiting our site.
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By Esther Josiah
The summer is still scorching hot at UK2, and over the last 3 weeks, we’ve had 15 winners in our mystery competition!
One of our lucky winners was Graham Bayne.
“Good value hosting, fast technical support and prizes too!!”
Graham
Cisternino, Italy
Graham won the UK2 Home Web Hosting Package for a year! Congratulations Graham!!!
The UK2 Home Web Hosting package comes with:
* 10 Websites
* 1 Free Domain Name
* 3GB Web Hosting Space
* 100GB Monthly Traffic
* £20 Google AdWords
* and much more
You still have a chance to be a mystery winner, and a chance to win a Samsung 32″ LCD TV or an ASUS EEE Netbook. You’ll have to hurry though, the competition ends 31st August 2009! Enter Now
By Esther Josiah
Our summer madness mystery offer is getting better by the day. Over the last two weeks we have had 10 lucky winners who have all won fantastic UK2 products.
One of our lucky winners was Anne Eyles
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By Tanya
We are very proud to share with you all that UK2 has been awarded the 2009 Winner for Best Dedicated Hosting at The UK Internet Industry Awards!
These awards are organised by The Internet Services Providers Association (ISPA UK). Attended by senior decision makers, Government representatives and the media, the ISPA’s is the premier event for the industry. This award represents being the very best in the Internet industry and celebrates our innovation and best practise.
Our new upgraded specs include faster processors, more RAM, bigger SATA Drives and SSD! So if you haven’t got our best in the industry Dedicated Servers, get yours today http://www.uk2.net/dedicated-servers/