The UK2 Blog

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Overcoming Risk for the Rewards of BYOD

by Guest Blogger

The growing trend towards BYOD (bring-your-own-device) in the workplace is here to stay, whether businesses like it or not. Spurred on by the demand for ubiquitous mobile and cloud technology, BYOD is blurring the fine line that differentiates the boardroom from the bedroom. It is commonplace for employees to use personal smartphones, tablets and laptops…

Inbound Marketing Demands a Good Reputation

by Guest Blogger

Simply put, Inbound Marketing is the practice of advertising via social media, blogs, SEO, podcasts, video, and other forms of content marketing. This is as opposed to Outbound Marketing, which involves cold calling, print and television advertising, junk mail, and such.

SEO: Why attention-grabbing headlines are crucial in online web content!

by Guest Blogger

Full stop. The end. You’ve just finished writing up a feature you’ve spent hours slaving over, and you can’t wait for it to take the Internet by storm. You’re just about to upload it when you remember you’d left the tricky task of titling your masterpiece until the end. It’s tempting to quickly cobble something…

Five Technical Benefits of Windows Server 2012 for SMEs

by Guest Blogger

Microsoft has taken a significant step forward with the release of Windows Server 2012. Windows Server 2012 is a bifurcated licensed software available in Standard and Datacenter editions. Currently web hosting companies in the UK are testing and reviewing the OS, and will likely offer it to businesses and startups sometime in 2013/14, as part…

SEO: Diving Into Google’s New Data highlighter

by Guest Blogger

Google recently launched a new Webmaster tool – Data Highlighter – aimed to encourage website owners to add more structured data to their websites. This is geared to improve search engine results and spruce up their knowledge graph boxes with rich snippets like listings, events, reviews and other relevant information. Previously, adding this kind of…

Data Visualisation: Google’s Globe Shows Off Some Awesome WebGL features

by Guest Blogger

Google’s Web Graphics Library, (WebGL) started as a Canvas 3D experiment created by Vladimir Vukićević at Mozilla. It is a JavaScript API used for rendering both two dimensional and three dimensional maps within a compatible browser with no need to use plug-ins. WebGL programs offer a basic control code written in JavaScript and shader code,…

WordPress: The Flagship Tool for Inbound Marketing

by Guest Blogger

The last Google Panda update, has put content at the forefront of search again. This gives WordPress blog owners an edge over other types of websites, especially if owners work at publishing good content and making their sites an attractive inbound marketing platform. This means all those months of chugging away at filling your website…

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