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Being a marketer today is a far cry from what it used to be. In the days of conventional marketing,…

Regardless of your personal opinion on Facebook and its controversial founder, there are few who would argue its status as…

If a picture tells a thousand words, one expert has calculated that a sixty-second video is the equivalent of 1.8…

Word-of-mouth marketing is potentially the most valuable type of promotion a company can receive. Facebook CEO Mark Zuckerberg has called…

Attracting people to your website is often treated as an isolated objective, whereas it should really be viewed as the…