Currently Viewing: Digital Marketing

How to market to millennials

Being a marketer today is a far cry from what it used to be. In the days of conventional marketing,…

The definitive guide to advertising on Facebook

Regardless of your personal opinion on Facebook and its controversial founder, there are few who would argue its status as…

Video marketing for your business

If a picture tells a thousand words, one expert has calculated that a sixty-second video is the equivalent of 1.8…

How to increase word of mouth marketing

Word-of-mouth marketing is potentially the most valuable type of promotion a company can receive. Facebook CEO Mark Zuckerberg has called…

Customer retention and what it means for your business

Attracting people to your website is often treated as an isolated objective, whereas it should really be viewed as the…