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Paid Ads: Worth The Cost?

Paid advertising isn’t for everyone. Let’s just get that obvious statement out of the way. However, if you feel that…

What To Do With Negative Reviews

It is an inevitable occurrence for every website, business or blog owner – the dreaded negative review. Whether the critique…

How To Make The Most Of Your Video Content

Video has become a must-have in any successful content marketing strategy. Experts predict that by 2019, 80% of web traffic…

Don't Forget Pinterest! Why Your Marketing Strategy Should Include Visual Content

Did you know that 60% of marketers claim that visual content is absolutely imperative to their marketing strategy? However, almost…

Does My Business Need A Facebook Presence?

As the world’s largest social media platform, Facebook is unique in bringing two billion people under one roof. Yet many…

The Ten Commandments Of Social Media Management

Love it or loathe it, social media is a core element of modern corporate life. From client complaints on Twitter…

UGC Content And The End Oversharing

If you think back to the early days of social media, things were very different then when compared to now.…

Can A Facebook Page Replace A Company Website?

It’s commonly stated that no business can afford to be without a website. Yet is this necessarily the case? Every…

How To Optimise Your Company’s Social Media Accounts

Hands up if your business has social media accounts! Now keep your hands up if you’ve updated these profiles in…

Is RSS Dead?

Is RSS Dead?

If you ask most people how they get their news online these days, they are likely to answer that it’s…

Enter The Hype Machine!

Ask the founder of any startup or mid-phase business what they hope to get out of a media strategy and…