It’s easy to be complacent about website security, yet the threat is real. While issues like hacktivism and cyber espionage receive a disproportionate amount of press coverage, almost 85 per cent of attacks on websites every month are motivated by pure criminality. Costing the global economy trillions of dollars a year, cybercrime is on the increase and its financial consequences grow more severe all the time.
Modern cyber attack methods
Modern cyber attacks use sophisticated methods that will mean nothing to the average small business owner. You might not have heard of SQL injections or cross-site scripting, but the criminals certainly have. Most of us recognise the risks posed by fraudulent phishing emails, but how many people could describe a man-in-the-middle attack? (It’s where a third party positions itself between host server and recipient device, intercepting information as it’s distributed.)
Many people only rue the absence of website security after a cyberattack. Yet securing valuable information like customer databases isn’t expensive, or difficult. It’s a drop in the ocean compared to the costs of rebuilding a brand after an attack, as customers abandon you and search engines downgrade your site’s ranking. Research has indicated 60 per cent of small-to-medium firms will be driven out of business within six months of being hacked.
Keeping data under lock and key
At UK2, we’re big fans of SiteLock. The Basic version of this hugely popular malware detection software can be added to your website for just £1.25 a month, while Premium and Enterprise versions are available for companies requiring more complex or multi-faceted websites.
SiteLock brings numerous benefits that will give you peace of mind, by ensuring your business shrugs off cyberattacks:
- SiteLock finds, fixes and prevents threats in a matter of minutes. You won’t find a more efficient way to improve your site’s security.
- Its firewall differentiates between legitimate and malicious visitors – ideal for supporting ecommerce while deflecting would-be attackers.
- A daily malware scan looks for new vulnerabilities and threats, identifying them before they reach your site.
- The exploitation of SQL databases is a key method of attack, which can be repelled by regular SQL injection scans.
- The Sitelock Trust Seal is a widely-recognised symbol of site security, reassuring consumers their financial or personal data is protected by cutting-edge tools.
- Scraping is prevented. Automated bots harvest content to republish it, and scrapers also copy contact details for use in low-quality distribution databases.
- Website blacklisting is automatically monitored. It’s easy to end up on a blacklist by accident, yet it’s far harder to be deregistered.
- Spam verification is conducted on contact forms, ensuring only legitimate messages are passed onto you.
- SiteLock even performs additional services like optimising images and minifying content, both of which ensure pages load as quickly as possible.
- All these tasks, and many others are discreetly carried out behind the scenes. They keep your data secure and improve the user experience without harming it in any way.